F1′s single launch is dead
During a convivial lunch yesterday, conversation turned to the matter of January’s single launch for all the F1 teams. It was going to save the teams a packet because the local government was going to underwrite the whole shindig, reckoning on a big payday for the local facilities.
But there were several problems, not least of which was that some of the teams won’t have cars ready in time. Others – well, pretty much everyone except Ferrari, Mercedes and McLaren – were unhappy that they would be swept off the news agenda. There was no PR value in it for the smaller teams.
Since they couldn’t even agree on a single catering supplier to dish out the bacon sarnies, it’s hardly surprising that the single launch has now been cancelled. Expect an official announcement in the Friday evening graveyard slot.